{"id":894,"date":"2021-05-18T07:51:55","date_gmt":"2021-05-18T07:51:55","guid":{"rendered":"https:\/\/www.print2day.com.au\/blog\/?p=894"},"modified":"2021-05-18T12:31:49","modified_gmt":"2021-05-18T12:31:49","slug":"want-to-generate-more-sales-from-your-shop-use-pull-up-banners","status":"publish","type":"post","link":"https:\/\/www.print2day.com.au\/blog\/want-to-generate-more-sales-from-your-shop-use-pull-up-banners\/","title":{"rendered":"Want to generate more sales from your shop? Use pull-up banners"},"content":{"rendered":"\n<p>Print is not dead. <a href=\"https:\/\/www.print2day.com.au\/blog\/oldschool-marketing-money\/\">Printed marketing material<\/a>, such as pull-up banners, still holds a place in promoting brand awareness. They\u2019re mobile advertising you can take everywhere. So, how can you make the best use of pull-up banners to generate more business?<\/p>\n\n\n\n<p><strong>Where to use pull-up banners<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.print2day.com.au\/blog\/wp-content\/uploads\/2021\/05\/pull-up-banners-image-2.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"799\" height=\"450\" src=\"https:\/\/www.print2day.com.au\/blog\/wp-content\/uploads\/2021\/05\/pull-up-banners-image-2.jpg\" alt=\"\" class=\"wp-image-896\" srcset=\"https:\/\/www.print2day.com.au\/blog\/wp-content\/uploads\/2021\/05\/pull-up-banners-image-2.jpg 799w, https:\/\/www.print2day.com.au\/blog\/wp-content\/uploads\/2021\/05\/pull-up-banners-image-2-300x169.jpg 300w, https:\/\/www.print2day.com.au\/blog\/wp-content\/uploads\/2021\/05\/pull-up-banners-image-2-768x433.jpg 768w\" sizes=\"auto, (max-width: 799px) 100vw, 799px\" \/><\/a><\/figure>\n\n\n\n<p>For outdoor and indoor events, pull-up banners (also called <a href=\"https:\/\/www.print2day.com.au\/banners-posters\/pull-up-banners-2000-x-850.html\">roll-up banners<\/a>) are easy to transport and set up. They are one of the most effective ways to get your brand noticed at external events. Here are three places you can display a pull-up banner.<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li><strong>Outside your store<\/strong><br>If you have a brick-and-mortar store, position a <a href=\"https:\/\/www.print2day.com.au\/banners-posters\/\">pull-up banner<\/a> outside your store to grab customers\u2019 attention. You can also place pull-up banners inside the store at promotional displays or anywhere you want to draw the customer\u2019s eye.<\/li><li><strong>Outdoor events<\/strong><br>You never want to leave for an outdoor event without a pull-up banner! If you\u2019re at an event where other brands are represented, a banner is one way to stand out. Make sure the design is striking and the information on it gives passersby a quick summary of what you do.<\/li><li><strong>Indoor events<\/strong><br>Likewise for indoor events such as trade shows, exhibitions, conferences and product launches. At trade shows and exhibitions, it\u2019s better to position your pull-up banner in front of your stall, not at the back. You want attendees to immediately spot your brand. Have additional marketing material, like <a href=\"https:\/\/www.print2day.com.au\/artwork-design\/leaflets-flyers-design.html\">flyers<\/a>, brochures and business cards, available for visitors to take with them.<\/li><\/ol>\n\n\n\n<p><strong>How to design a pull-up banner customers will notice<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.print2day.com.au\/blog\/wp-content\/uploads\/2021\/05\/pull-up-banners-image-3.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"351\" src=\"https:\/\/www.print2day.com.au\/blog\/wp-content\/uploads\/2021\/05\/pull-up-banners-image-3.jpg\" alt=\"\" class=\"wp-image-897\" srcset=\"https:\/\/www.print2day.com.au\/blog\/wp-content\/uploads\/2021\/05\/pull-up-banners-image-3.jpg 600w, https:\/\/www.print2day.com.au\/blog\/wp-content\/uploads\/2021\/05\/pull-up-banners-image-3-300x176.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><\/figure>\n\n\n\n<p>Pull-up banners are a great way to advertise, but how can you use them to generate sales? Well, when designing a pull-up banner, take the following into account.<\/p>\n\n\n\n<p><strong>Put your logo at the top<\/strong><br>The eye naturally reads from top to bottom and left to right. So put your logo at the top so that people see your brand name first.<\/p>\n\n\n\n<p><strong>Keep the design simple<\/strong><br>It\u2019s tempting to want to cram as much information on to your banner, but less is more. Remember, passersby have a lot of distractions when attending an event. If they have to stop for too long to read your <a href=\"https:\/\/www.print2day.com.au\/banners-posters\/vinyl-banners-with-ropes.html\">banner<\/a>, they\u2019ll just move on. Keep the design simple, use enough white space, and put only the most important message you want to convey on it.<\/p>\n\n\n\n<p><strong>Use colour<\/strong><br>If your brand colour is more neutral or understated, a pop of bright colour can make it more eye-catching. Colourful pull-up banners stand out, but you don\u2019t want it to overdo it. Using too many contrasting colours can result in a hot mess.<\/p>\n\n\n\n<p><strong>Choose an image that represents your brand<\/strong><br>If you\u2019re adding a photo to your pull-up banner, pick an <a href=\"https:\/\/www.print2day.com.au\/banners-posters\/a3-a2-a1-posters.html\">image that represents your brand<\/a>\u2019s personality and that customers can relate to. Make sure it\u2019s a high-resolution image that will remain crisp when enlarged to banner size.<\/p>\n\n\n\n<p><strong>Pull-up banners are one of the most affordable forms of mobile advertising and they\u2019re reusable too. Print2day produces pull-up banners with an aluminium base stand and carry bag for easy transportation. <a href=\"https:\/\/www.print2day.com.au\/quotation.html\">Request a quote<\/a> or call us at 02 9875 5830.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\nPrint is not dead. Printed marketing material, such as pull-up banners, still holds a place in promoting brand awareness. They\u2019re mobile advertising you can take everywhere. So, how can you make the best use &#8230;<\/p>\n<a class=\"btn-light-blue l-blog-post-readmore\" href=\"https:\/\/www.print2day.com.au\/blog\/want-to-generate-more-sales-from-your-shop-use-pull-up-banners\/\" title=\"Read more\">Read more<\/a>","protected":false},"author":2,"featured_media":895,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[],"class_list":["post-894","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-market-your-brand"],"_links":{"self":[{"href":"https:\/\/www.print2day.com.au\/blog\/wp-json\/wp\/v2\/posts\/894","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.print2day.com.au\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.print2day.com.au\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.print2day.com.au\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.print2day.com.au\/blog\/wp-json\/wp\/v2\/comments?post=894"}],"version-history":[{"count":2,"href":"https:\/\/www.print2day.com.au\/blog\/wp-json\/wp\/v2\/posts\/894\/revisions"}],"predecessor-version":[{"id":900,"href":"https:\/\/www.print2day.com.au\/blog\/wp-json\/wp\/v2\/posts\/894\/revisions\/900"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.print2day.com.au\/blog\/wp-json\/wp\/v2\/media\/895"}],"wp:attachment":[{"href":"https:\/\/www.print2day.com.au\/blog\/wp-json\/wp\/v2\/media?parent=894"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.print2day.com.au\/blog\/wp-json\/wp\/v2\/categories?post=894"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.print2day.com.au\/blog\/wp-json\/wp\/v2\/tags?post=894"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}