{"id":878,"date":"2021-04-08T12:06:27","date_gmt":"2021-04-08T12:06:27","guid":{"rendered":"https:\/\/www.print2day.com.au\/blog\/?p=878"},"modified":"2021-04-09T07:18:25","modified_gmt":"2021-04-09T07:18:25","slug":"how-to-design-unique-doctors-referral-pads","status":"publish","type":"post","link":"https:\/\/www.print2day.com.au\/blog\/how-to-design-unique-doctors-referral-pads\/","title":{"rendered":"How to design unique doctors referral pads"},"content":{"rendered":"\n

Referral note pads are a great marketing tool for doctors, dentists and other healthcare professionals to bring in more patients.<\/p>\n\n\n\n

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Image credit: Vectezy<\/a><\/figcaption><\/figure>\n\n\n\n

Many doctors, however, don\u2019t give much thought to the design of their referral pads. They see it as perfunctory stationery, so a lot of doctor referral pads are pretty run-of-the-mill. If you want to inject some personality into it, here\u2019s how to design a unique referral pad.

How to design custom referral pads<\/strong>

Referral pads are essential to your medical practice as they bring in business. You can hand them out at networking events or medical conferences and distribute them among your medical associates. An eye-catching design will help you stand out so that referring doctors are more inclined to grab your pad first!<\/p>\n\n\n\n

1. Link it with your brand identity<\/strong><\/p>\n\n\n\n

Some doctors have a brand identity<\/a> that they use on business cards, letterheads<\/a>, and in their advertising but don\u2019t carry it over to the humble referral pad. Your logo and brand design should flow across your business, from email signatures to branded notepads.<\/p>\n\n\n\n

Perhaps you never even thought of a brand identity or you don\u2019t know where to start in designing one. Well, that leads to our second point.<\/p>\n\n\n\n

2. Hire a designer to create a custom referral pad<\/strong><\/p>\n\n\n\n

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Image credit: Vecteezy<\/a><\/figcaption><\/figure>\n\n\n\n

If you haven\u2019t created a brand identity or you\u2019re struggling with a design, hire a graphic designer. As a medical professional, you want to present a professional image, but that doesn\u2019t mean it has to be dull. Discuss your vision with a graphic designer. <\/p>\n\n\n\n

Just choosing a bold colour palette alone can make your design pop. If you\u2019re a dentist, pediatrician, chiropractor, or podiatrist, you can be playful with the design. Humourous logos or witty slogans can add some fun to what is usually a serious experience for patients.<\/p>\n\n\n\n

3. Use spot colour printing<\/strong><\/p>\n\n\n\n

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Image credit: Vecteezy<\/a><\/figcaption><\/figure>\n\n\n\n

Some doctors choose a black-and-white referral pad because it\u2019s often the cheapest option. Remember, you don\u2019t have to do a full-colour design. You can jazz up your design with one or two spot colours. It will liven up the design while keeping notepad printing<\/a> costs down.<\/p>\n\n\n\n

4. Print on coloured paper<\/strong><\/p>\n\n\n\n

If colour printing is still a tad expensive, you can opt for a coloured paper instead. Lighter pastel colours work well as the black writing will still be easy to read. Choosing a coloured paper is a simple and cost-effective way to create a referral pad that stands out. <\/p>\n\n\n\n

5. Make your referral pad user-friendly<\/strong><\/p>\n\n\n\n

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Image: Vecteezy<\/a><\/figcaption><\/figure>\n\n\n\n

When designing a referral pad, it\u2019s also important to remember the purpose of a doctor\u2019s referral pad. Make sure it includes the following:<\/p>\n\n\n\n