Company culture is important to define for every stakeholder in your business. From your employees to your customers your company culture is your business’s core values, morals and goals. From printing out your important values and having them listed where staff can see, to ensuring that you create and define your company’s culture to ensure you stick to your goals, we’ve got some great tips to get your started:
Hiring the right people
Passionate people that are driven to succeed are always the best to employ. Even if you have to train them in some of the skills required for the role, they are a better choice then someone who is qualified but rather silent and uninterested. With the right team of people, your company culture will grow and develop into something that’s unmistakeably unique about your business.
Make it clear to new employees
Your core values in relation to your company culture could be to provide the best customer service of any business in your industry. In order to maintain this, you would have developed key systems that you have in place. Staff members need to know right from the get go how such processes work, and how they can ensure they align themselves and their work with the company’s culture and philosophy on customer service. This is achieved through hiring the right people, and ensuring rigorous training for all new staff members, so that everyone is on the same page.
If you have a number of employees who are bringing everything down and won’t participate in your company culture and the way you want things done, then you should consider getting rid of them, if they aren’t willing to adapt and develop. You need to have everyone united and on the same front in order to move forward and project the right company culture to your customers and clients. If people are holding you back from doing this, it needs to be addressed.
Reinforce your company culture in the workplace
There are a number of ways you can do this. For something rather obvious and tangible, why not liaise with your printing services company and come up with a well designed poster incorporating the core values of your business into a large format poster to put up in the staff room or board room? Reminders like this around the workplace encourage staff to be a part of the company’s culture and let them know they are very much a part of your business, and what it stands for.
Defining your company culture ensures that you attract and retain the right staff, and reflect the right attitude and values to your most important stakeholders, your customers. By following the above suggestions you’ll be able to define what’s most important to your business, and make sure that only those that share your vision and are passionate about what you are doing, get on board.